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Chaparral Motorsports Drives More Business from Facebook with Site Search Integration


…search to its Facebook fan page, the number of orders generated through searches on Facebook has increased, the average order value of purchases from Facebook has doubled, and revenue from Facebook has risen by 26%. “Judging from the increased…

Make Me Heal Looks to SLI Systems to Create a Seamless Search Experience Across Multiple Channels Cosmetic


Facebook page, using the company’s full-service, cloud-based site search. With the creation of Make Me Heal’s SLI-powered search application on Facebook in July 2011, the anti-aging products retailer has seen 30% more traffic to its website stemming from the…

SLI Systems Updates Learning Navigation, Offering Improved SEO and Shopping Experience for E-Commerce Sites


…your SEO, but SLI has taken a hard technology to manage and made it simple through their drag-and-drop interface. If you know how to edit your Facebook profile, you know how to edit and work with SLI,” said Gavin Trippe, CEO, 2 Wheel Parts Supply. “The…


Can Facebook’s Graph Search Learn from E-commerce?


There’s been a lot of talk the past couple of week’s about Facebook’s new Graph Search which most think is long overdue. While Graph Search – currently still in limited beta – has an interesting and perhaps compelling approach to search, we in the e…

Facebook Announces IPO! Learn How Retailers Are Cashing In On Facebook’s Success


…with news of the Facebook IPO. Much of the news seemed to focus around Mark Zuckerberg’s net worth and the new crop of millionaires that will be made out of Facebook employees.  Silicon Valley exotic car dealers and real estate agents have probably…

Get More Mileage from your Facebook Content with Site Search


Retailers are collecting an amazing amount of priceless content from their customers comments on social networking sites like Facebook.  Unfortunately, much of this great content only reaches a limited audience because of how social media works.  For the most part, people…

eCommerce Podcasts

Elizabeth Gross from Steiner Tractor


…hundreds of people around the globe put the finishing touches on their tractors.  You can find out more about Steiner Tractor by visiting them on Facebook at facebook.com/steinertractorparts or twitter at twitter.com/SteinerTractors. Transcript: Elizabeth Gross…

Mike Feiman from PoolDawg


…of the retailer’s social media strategy, and has attracted quite a following. PoolDawg also operates a Facebook fan page, currently with almost 600 fans, and a Twitter feed. Both the Facebook fan page and Twitter feed alert fans to interesting news articles…

Steve Groenier from Artbeads - Podcast Transcript


…from inbound visits from, say, your Facebook page. [11:48] While we've done some Facebook ads and things, they're not as effective as a lot of keywords. But I really believe that the investment you make in developing a relationship on something like



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